Key Concepts of Media

The four key media concepts are media language, representation, audience and institution

• Media language is the nuts and bolts of media, the words we need to learn are cimematography which is the type of shots for example long shot, close up, mid shit, editing is the tranistions between shots for example cut, fade, sound- non diagetic and diagetic and mise en scene which is everything in the scene. 
• Representation is how people are seen in certain groups
• Audience is the ways of describing and appealing to consumers of media
• Institution is the producders and regulators of the media

The exam tests our knowlegde of each concept by putting it in to two sections, section A is media language and representation where we will have to analyse the representation in a 5 minute clip of a british tv drama, we will have to write about how the media language builds a representation of one of the following,

• Age
• Gender
• Ethnicity
• Regional identity
• Disability/ ability 
• Class/ social status 

In section B of the exam we will have to answer questions on the film industry using two case study films.